PARK LiFE, the family-run creators of naturally guilt-free dog treats, has launched a new line called Dog-Friendly Noses. The grain-free, chocolate-inspired treats which are shaped like dog noses, come with a ‘Happy Belly Promise’ and are made with 100% natural, human-grade ingredients. PARKLiFE, which has released the treats in time for Christmas, wanted to create a safe alternative to real chocolate, which is toxic to dogs.

A NEW digital welfare tool which aims to transform breeding transparency and support healthier dogs across the UK has been launched by PetProov.com The Innate Health Assessment (IHA), is a free, 10-point welfare framework developed by the All-Party Parliamentary Group for Animal Welfare (APGAW) in collaboration with Dr Dan O’Neill of the Royal Veterinary College (RVC).

BURGESS Excel has launched two new premium feeding hays: Excel Long Stem Feeding Hay with Marigold 1kg and Excel Hedgerow Herbs Feeding Hay 2.7kg. The new products reinforce the brand’s commitment to providing high quality, vet-recommended nutrition that keeps small pets healthy, while offering owners more choice and better value for money. Sourced from trusted Yorkshire farms, every batch is hand-selected for quality and consistency.

TWO dog rescue centres in Yorkshire have received a donation of food from Burgess Pet Care. Pabs and Pals Rescue as well as Helping Yorkshire Poundies were winners of the firm’s first-ever Yorkshire Takeover campaign. The centres will share a donation of £3,500 worth of Burgess Supadog food to help support their work.

ONE of Europe’s fastest growing ‘direct-to-consumer’ pet‑food brands has announced its first UK supermarket listings. Untamed, launched online in 2019, has already delivered more than 50 million tins of food to cat owners across the UK and is now being sold in Sainsbury’s and Tesco stores nationwide, with Co‑op to follow shortly.

A PET owner has launched a range of air fresheners to help people rid their homes of animal odours. Jordan Ashford, from Hereford, decided to take matters into her own hands after becoming frustrated with the quality of similar products on the market. She discovered store-bought wax melts and air fresheners only masked odours rather than eliminating them and has now created Ease-E Melts to offer a pet-safe solution.

A LEADING feed manufacturer is appealing for people to send in pictures of their ‘shiny horses’ as part of a promotional campaign. Spillers will offer the winning horses a chance to appear in its marketing campaigns with their owners also receiving a £50 feed voucher. On top of this, Spillers is also giving its customers a chance to win a bag of free feed by running a Golden Voucher giveaway.

THE summer holidays are in full swing and National Dog Day is fast approaching – a perfect time to pamper those pooches and give them a taste of the high life with Marriott.

PARK Life Pet, a family-owned supplier of pet treats, has introduced a new line to mark International Cat Day. Meow-Bix natural...

The WINERGY VENTIL-ATE supplement - designed to support the natural lung defences of horses - has been rebranded as SPILLERS VENTIL-ATE.

Pet owners warned over toxic chemicals in fake animal medicine.

Gower Granary relaunches hay and straw range

Purina has announced a programme of support for UK charity StreetVet which “is facing unprecedented demand” for its services. In addition...

Nutritional insights for your dog...